I turn complex problems into simple, intuitive products.
1120 × 240Hi, I'm Mehul. For 14 years I've designed web and mobile products across banking, e-commerce, AI and startups, for teams like Citi, Mr. Cooper and New American Funding.
Designing with AI
AI features I've shipped, and the tools I design with every day.
AI finance tracking
AI on the Citi dashboard that helps people see where their money goes.
AI assistant chatbot
A friendly chat interface for Mr. Cooper's AI assistant, on web and mobile.
How I work
AI speeds up my research, ideation and prototyping. The judgment and craft stay mine.
Designing since 2012

Hi, I'm Mehul. I make complex things feel simple.
I'm a Senior UX/UI and AI designer in Dallas, Texas, with 14 years in digital product design. At New American Funding, I led a product from concept to launch and built a Figma design system that made our design team 60% more efficient.
Before that, I designed for Citi and Mr. Cooper: mortgage apps that lifted leads by 58%, a virtual card flow that saves about $32M a month in fraud, and an AI assistant chatbot and dashboard features. I start with the people who'll use it and stay close to engineering until it ships.
More about me →Products
Web and mobile apps, dashboards and extensions that make sense at first use.
Brands
Visual identities, websites and landing pages built to convert.
Experiences
Design systems and motion that keep every touchpoint consistent.




